Keyword Comparison

My findings in google keyword planner and keyword discovery revealed the best plan is simplified words found in the thesaurus.
  • eco friendly landscaping Company
  • environmentally friendly landscaping
  • eco friendly front yard
  • earth friendly landscaping
Landscaping was the clear focus word with Eco or Earth coming in at a distant second.

Keywords Boilded Down to Their Basics

These are the basic keywords to enhance SOE for this site.
  1. landscaping
  2. landscape
  3. yard
  4. backyard
  5. lawn
  6. friendly
  7. earth
  8. green
  9. eco
  10. environment

Ideal Title for SOE and Humans

<title> Home Grown Lawn - Earth Friendly Landscaping for Your Yard and Lawn</title>

Meta Data to Enhance SOE

<meta name=”description” content=”Earth Friendly Landscaping for Your Yard and Lawn” />
<meta name=”keywords” content=”landscaping, lawn, yard, backyard, eco, earth, green, environment, environmentally” />

Header to Enhance SOE

<h1>Welcome to Home Grown Landscaping. Your earth friendly landscaping company, serving the Greater Duluth area</h1>

Leading Paragraph to Enhance SOE

<p>At Home Grown Landscaping we are committed to giving you the lawn and yard of your dreams. We focus on earth friendly product and processes. Our goal is to encourage the growth and usage of native plants to help your living space meld with the nature around you.<p>

Brainstorming Ideas to Enhance SOE

There are many ways to get your site linked externally by other major sites. Starting a social media page on YouTube with some helpful hints or instructions is a good start, always point back to your site of course. I think press releases are an under-utilized avenue. Local press is usually good for a fluff piece and if you can get them to link to your site you have a great spot. You could run an electronic classified for a few weeks. Ask your friends who have businesses if they would be willing to refer to your site from theirs. Have some local bloggers with a passion for nature and native plants or rain gardens interview you for a blog post.

Competition Review

I looked at https://www.naturestouchlandscaping.com/ as a competitor. Their site has operated for 10 years. Their title is ok because it references their location and landscaping. I did not see keywords loaded in their source. They were a step of head of me because nature is in their name. I would add that to my keywords.